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The Brief: Celebrating Black History In MLS
Major League Soccer wants to launch a social media campaign to celebrate Black History Month by highlighting the Black History within its league.
The concept
Through my media brand 2Cents FC, We developed a series of social media carousels which focused on highlighting the Past, Present and Future of Black Excellence across the league.
My Role
Creative Strategy/Direction
Content Producer
Copywriter
Video Editor
Deliverables
5 Social Media Carousels
- 3 Video
- 2 Full Graphic
- 3 Video
- 2 Full Graphic
The Numbers
24.9k Likes
386k Total Reach
487k Total Impressions
386k Total Reach
487k Total Impressions
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